Projects
A Small Sample
Below, is an example of the types of projects we have recently produced across marketing, digital and recruitment.
Put on three seminar events for a financial advisory company, organising venues, invitations and promotion of the event. One seminar was for the professional network, and the other two were for clients. The events were managed through a microsite for registrations and personal guest communications and included sourcing promotional gifts for the day.
Take an existing website in a proprietary content management system and rebuild it into WordPress for open-source flexibility. This included integration into a backend system. This move will save the company tens of thousands of pounds going forward and reduce its reliance on a single supplier.
A client has a role in their organisation where people keep quitting quite quickly. On-site, I interviewed the site manager and a driver to discuss the reality of the role, which will be shared with people before they agree to start the job.
A local company is celebrating 30 years in business. As well as designing a logo, I also helped devise a fun campaign to run throughout the year from 1996, delivering a mix of visuals and videos to promote the milestone.
Two small local businesses wanted simple websites to kick-start their business. Working with them, we developed small websites – design, source images, edit text and SEO – including event forms and image galleries. Relying on our know-how, they ended up value-add solutions that will be much more effective for acquiring new contacts and automating events.
Working for a marketing agency, we took their existing website, which was in a legacy WordPress theme from another design agency (locked), and rebuilt it using Elementor. This will reduce their dependence on a single company and allow them to make updates to the site without relying on a third party.
Working with a small business in Basingstoke to take a recently self-developed Shopify installation and implement best practice SEO. This included content and image optimisation (including training), conversion rate optimisation work, and integration into Google properties (Analytics, Webmaster, Merchant).
A small digital marketing project that involved consultancy on content generation for a niche accountancy service. No direct work was undertaken, just the discussion of ideas, practicality of delivery and focus, and running through measurements of existing performance and tangible opportunities.
Helped a local e-commerce business in Basingstoke implement a sophisticated global e-commerce solution with a large number of variable products and multi-currency. This included SEO, technical and content, as well as a smooth transition from a well established existing site.
Working with the management team, helped an organisation modernise their visual brand identity with new sub-brands for targeted marketing campaigns. his was produced so that it could be phased in across expensive vehicle implementation over time.
Working with a small local business, we have helped define a brand-new sales proposition for them, including marketing position, content and design. We also developed a social media advertising strategy to help them deliver their brand to a localised demographic cost-effectively.
Implemented a Hubspot CRM installation that allows professional contact relationships to be developed and segmented for future messaging. Integrated with a referrals database that allows measurement of profitability for each connection, allowing the company to report and focus on fruitful relationships.
If you fancy an informal chat about what you have and what you want when it comes to marketing and your online presence, get in touch.