Digital Marketing
If you need support for digital marketing in Basingstoke, our value comes with years of expertise and our willingness to challenge. While we know strategies and tactics for a range of businesses, we also know what NOT to do and what NOT to spend money on to focus on delivering profitable results for you.
Digital marketing is maturing. That said, it’s still a little ‘wild west’ out there, with people chasing the next easy way of connecting with new customers online.
If your business wants to leverage the full potential of the online world to attract new business, it doesn’t have to be complicated or extravagant. It must be profitable, though, so that you can sustain conversations that maximise existing relationships, while drawing in new contacts to your pipeline.
We ask the right questions, challenge your digital marketing thinking, and work bloody hard to make sure we keep our promises.
Realistically maximising online channels with focus. We’ll create a roadmap to reach the right people in the right way, at the right price.
Clear website design not only attracts the right visitors but also guides them to the information they need to convert into sales enquiries and business connections.
Talk to the right people at the right time with the right message. We design solutions to ethically collect, manage and maximise your data so that you can develop stronger business relationships.
Search engine optimisation has layers of complexities, but the basics remain. Tactical content and technical SEO help your website compete where it realistically can, backed up with relevant Pay-Per-Click advertising to drive conversations.
Web content and SEO copywriting that is optimised to attract the right audiences for you, with soundbites for social media that grab attention.
We create realistic exposure by targeting platforms and messaging that suit your market, not by following unrealistic or unnecessary trends.
Craig always gives honest feedback and data to back up his opinions, which helps us to be more focused on where we spend our marketing budgets. I’m more than happy to recommend Click 71 to anyone, except my competition.
Gary Livingstone
Managing Director, LG Motion
Our digital marketing service offering is not for every type of business. The simple truth is that if you’re going to spend some money on something, you need a measure of return.
Our digital marketing service is different for each business, with various factors dictating what can and should be done, but typically we work to a retainer model of a minimum of eight days over six months as a starting point (£5,600).
This isn’t a contract, so you can pull out at any time. However, digital marketing is about sustainability, and unless you advertise, some things take a little time.
It’s worth noting that we will always look for low-hanging fruit to drive digital marketing opportunities for your business quickly.
When it comes to digital marketing, there is no one-size-fits-all solution, so we are flexible and transparent to ensure that you get value. That includes taking you to task to ensure we deliver.
Let’s agree on some realistic goals up front, set clear tasks and expectations, and if we don’t meet our end of the bargain after three months, we will walk away and refund your money.
If you fancy an informal chat about what you have and what you want when it comes to marketing and your online presence, get in touch.